Why Improving Your Attitude Will Help You Win At Business!

Why Improving Your Attitude Will Help You Win At Business!

The biggest take away on this one: growing a business while balancing everything life has to offer is ALL ABOUT ATTITUDE. Mariana Mesquita, co-founder of Giftspawt states, "I'm a big fan of satisfying my own curiosity," how expansive is that?! That kind of mindset allows her the freedom to choose & prioritize her interests without ANY judgment.

Too often, people don't think there is time for growing their dream with everything else on their plate. The truth is we don't have more time, so we have to MAKE MORE TIME.

How Entrepreneurship is About Being Vulnerable

How Entrepreneurship is About Being Vulnerable

I had the pleasure of interviewing Danielle Nicole McGhee owner of Powerfully Present. Danielle provides energy therapy, public & private yin yoga classes, and customized guided meditations. She also finds platforms to speak about why this work is so vital to our health at private events and for different companies. Her company Powerfully Present helps company’s manage stress and anxiety by using different techniques.

My biggest take away from Danielle’s interview was when she talked about how entrepreneurship is a state of vulnerability.

This is the hardest part of ALL of us. We don’t want to come across that we don’t know what we are doing which in turn stops us from truly putting ourselves out there…and when we do put ourselves out there we are fearful of criticism and failing.

Why Setting Boundaries Will Make You A Better Business Owner

Why Setting Boundaries Will Make You A Better Business Owner

Learning how to set productive boundaries has been a work in progress. Most entrepreneurs struggle with a work-life balance because their work is their life, and their life is their work! Setting your schedule can have its pros and cons. In this week’s female founder series, Michelle Hanna & Liz Choi, founders of the full service wedding and event company Love Wildly Co, shared that to grow the business, they had to say no. These two powerhouse women shared that besides self-care, they learned that saying no or putting a ceiling on the amount of work that they received gave them extra time to recharge and connect with their families! Setting boundaries will make you a better business owner and help you more in control of your time.

Here's How To Stop "Shoulding" On Yourself.

Here's How To Stop "Shoulding" On Yourself.

Shoulda, Coulda, Woulda. How many times do use at least one of those words a day? I know I’m often kicking myself in regards to the stuff I wish I could do different now. Because let’s be real hindsight is always 20/20. The woulda, coulda, shoulda mindset is extremely limiting because we can’t go back and change what has already happened. We can only move forward. On today’s blog I write about ways to start challenging these thought patterns and steps that you can take today. You can also ask today’s founder, April Mosebrook, as she learned how to maneuver around that mindset and take action! She is the founder of @BucketListBroadway and the lead singer of her own band April and the Funk Junkies! This creative genius went out of her comfort zone, learned how to build her business, asked for help along the way, and poured every ounce of passion into this project.

Do You Know How Powerful Your Thoughts Are?

Do You Know How Powerful Your Thoughts Are?

Have you ever noticed that when you decide on the car you want you begin to see everywhere? Or when you start dreaming about becoming a business owner and all the people you begin to come in contact with are on that path too? Our thoughts are extremely powerful - most of the time we don’t even recognize the weight they carry in our lives. Have you heard the phrase “your thoughts become your reality?” well that’s exactly what happened to this week’s founder Kelly Callaghan owner of Slay Beauty Bar SD, Spray Tan Class, and now host to the live event Wake Up To Level Up.

Why Mistakes Are Your Best Teachers

Why Mistakes Are Your Best Teachers

Being a new business owner is no small feat. Especially if you're working alone. Trusting that you're making the right decision without validation can be challenging, but to move forward, you gotta take action and hope for the best. That's precisely the mindset that business owner Breana Thomas founder of Nutrivenience shared about her experience being an entrepreneur. She mentions that she's had to learn how to make decisions herself, trust herself, and learn along the way.

Why Consistency is the Most Important Discipline to Have

Why Consistency is the Most Important Discipline to Have

Wake up. Kick Butt. Repeat. There is NO easy way to grow a business. All you can do is work hard, do your best, ask for help, and do it again tomorrow. Consistency is the most important factor in growing your business. Genie Reese of Red Aspen not only has the work ethic but the spirit to keep momentum and energy up while growing her business with her co-founders.

The Importance of Living In The Grey

The Importance of Living In The Grey

All or nothing thinking is problematic for so many reasons, one of them being it creates almost impossible expectations of one's self. It demands perfection. Marissa Rose Nash knows exactly how this type of thinking can stop us from getting to where we want to go- not only does she work with women with these limiting beliefs but she experiences them herself.

3 Reasons Why You Should Allow Yourself To Be A Beginner

3 Reasons Why You Should Allow Yourself To Be A Beginner

Being a beginner is hard. Especially when we feel like we should have things figured out already. Here are 3 reasons why allowing yourself to be a beginner is essential to scale your business.

A Reminder To Be Creative And Live Boldly

A Reminder To Be Creative And Live Boldly

We often live in the grey, black, or white of our lives. Not taking chances and staying safe. Raechel Campbell paints portraits full of life. She reminds us to live creatively and boldly every single day.

What Did You Want To Be When You Grew Up?

What Did You Want To Be When You Grew Up?

We often start developing interests and passions as children. Sometimes these things get lost and shelved away as we become adults. Carolyn Pascual White shares how her childhood upbringing influenced her career choices today. She also shares her best organizational tips and advice to female entrepreneurs today!

Amazing Things Happen When You Stop Caring What People Think

Amazing Things Happen When You Stop Caring What People Think

When we live in a world that is painstakingly public it can be hard to make change or try something new. We are often afraid what our peers will think of our ideas, growth, or roles that we have adopted. The truth is? No one cares. And when you let go of caring what people think? Well, Shauna Parisi can tell you that AMAZING things happen!

The Best Leaders Rise By Lifting Others Up

The Best Leaders Rise By Lifting Others Up

There is absolutely no way to grow a business without a team. As a solo-preneur you’re often running your marketing department, social media, invoicing, getting coffee, and everything in between. Ashley shares how beneficial it has been in hiring the right people and putting time and energy into training them both to help scale the business but also because it makes her feel so damn good!

The Power of Patience

The Power of Patience

Can you think back on a time that you said something without really listening to what the person was saying? Or what about launching a program or offer from your business only to realize you weren't ready to manage it or scale it? Or rushed through an Instagram post just to get content out there? Have you ever bought a piece of home decor just to have something rather than waiting for the thing you REALLY wanted? I've been all of the above. I've spoken thoughtlessly, launched too quickly, bought way too many fake plants, posted, edited, reposted, and then deleted because I moved too quickly. Something I've been working on in my own life is slowing down before making decisions. It seems as if learning patience is a common theme for most entrepreneurs as Allison Katz of Gift Spawt explains that it took time to understand how to even get started as a business owner and then to officially launch their brand.

Did you know that having an attitude of gratitude can help you live your best life?

Did you know that having an attitude of gratitude can help you live your best life?

Your business mindset is the most important aspect of your business. Beth Devine describes her business relationship in life, clients, and how she took a leap of faith from corporate into her own marketing company.

How Hitting Rock Bottom Can Inspire Your Creativity

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We all have a story, a story that has brought us to this exact moment in time.  For Jennifer Nyguen it was a mix of different experiences that designed her current situation. Jennifer states that one of the biggest experiences that has shaped her current moment was one that stemmed from tragedy and blossomed into something beautiful! 

I’ve found a theme with all the women that I’ve interviewed so far. Their dogs have all been pivotal in moving forward into the next phase of their life. Their dogs have instilled courage, patience, and confidence in taking the leap into their passions and interests.

Dogs teach us every day to be present. They teach us that life is short, so enjoy it to the fullest. They teach us to lean into what drives us and what fills us up. For me, Pax invited me to spend more time in my creativity something that I had put away since my childhood. Jennifer’s story is very similar. With the support of her family, friends, boyfriend, and of course Bear- she has been able to take her passion to a whole new level! Without further ado- I am so excited to share the launch of Good Boy Bear! If you’d like to learn more about her brand please reach out to her via instagram at @goodboybear or through her website https://www.thegoodboybear.com/ . Jennifer can also be reached through email hello@goodboybear.com or on Bear’s Facebook page: https://www.facebook.com/thegoodboybear/

Additionally, I originally planned to have my last female founder blog post a few weeks ago. However, I received such interest that we will be continuing the series indefinitely- if you are interested in being featured please drop a message in the contact form below! ENJOY!

Tell us a little about yourself personally & professionally.

I am 30 years old, born and raised in Dallas, Texas! I went to the same all-girl school my entire childhood, so I marinated in a close-knit community of bright and creative girls. But I was very ready to get out of the bubble and explore the world on my own by the end of high school. My parents were both dentists (they escaped from Vietnam during the war and came to America with nothing), and my brother was finishing up dental school in California, which is what inspired me to move there for college. I went to USC and got my BA in Neuroscience with an arts minor in Communication Design, and went straight into dental school there after that! Photography and graphic/website design were hobbies of mine throughout high school and college, so that came in really useful for building Bear's brand. I learned and grew so much living on my own in LA, but I knew it would be best for me financially to move back to Dallas after I graduated, to be near my family again too. So I packed up and moved home in 2015 and joined the family practice. Those couple years after moving were a dark and difficult time. I missed my friends, California, I had just gotten out of a terrible relationship, my student loan debt was (and still is) unimaginable, late 20s and living with my parents, and dentistry was a whole different level of stress I'd never experienced. Thankfully my best friend moved here with me, and I had my family to teach me all the ins and outs of running the business. I slowly picked myself up, moved into my own place.

After many failed dating attempts, I met someone special, but he tragically passed away about 5 months into our relationship. It was rock bottom for me. I don't even know what drove me to start looking for a puppy (probably Instagram)! because I barely had time to even take care of myself, but I did months of research and finally took the plunge. It was the best decision I ever made. Bear is my healing and guiding light, he teaches me so much about the world everyday, how to slow down, appreciate the little things, wake up and see all the good in the world, no matter how dreary it is, give unconditional love to everyone, including myself and those who may not deserve it. After he started gaining a following on Instagram, I realized how special he was, and wanted to spread his goofy, loving energy as far and wide as I could. It grew into this incredible creative outlet. I am so grateful to be in a great place today, mentally and physically, with Bear and my overwhelmingly supportive boyfriend, friends, and family!

How did you get your idea or concept for the brand?

Bear's brand was something that I envisioned pretty early on, but had ZERO knowledge about where to even begin. Seeing all the comments on his instagram about how happy he makes people made me want to create products that they could have in person as continued reminders. He's such a cartoon character in real life, so I just wanted to be able to embody that.

Tell us more about your brand and what you do!

His brand is all about the simple things, the simple pleasures in life. A soft, cozy piece of clothing to relax in, a sip of hot coffee on a chilly Sunday morning, a smile on someone's face. It's been so fun doing the research, product design, being creative with his content, and communicating and networking with amazing people (like Nikki)!! Momager life takes up a lot of time, but it is extremely rewarding :) On top of that, we're so happy to be able to give back some of the profits to animal welfare organizations.

Looking back would you do any thing different?

Nothing at all, I find so much value in making mistakes and learning from them.


What is your favorite thing about being an entrepreneur?

Being able to make and be fully accountable for all my decisions. And between running my practices, and running Bear's business, I am still able to have a pretty flexible schedule where I can carve out time for myself and my loved ones.

Share your favorite moment or moments while growing your business.

Going out and exploring new places while shooting content with Bear has been so fun. And the amount of support and love he receives from people around the world is unbelievable. I try my best to transmit and convey all that love to him.. if he only knew!

What are some of the challenges of being an entrepreneur?

As an introvert, it was difficult at first to open up and start communicating with others openly and directly (strangers on the internet that you're emailing with back and forth, collaborating, negotiating, etc.)- but it definitely became easier over time. Showing myself on his Instagram is a daunting thought, and even launching the brand-- it was scary! Wondering what people are going to think, the possibility of receiving criticism on something you put so much of your heart into, but at the end of the day, I just try to remember that being vulnerable isn't a bad thing.

Advice for other entrepreneurs or those looking to get started?

Research, research, research! I spent hundreds of hours googling answers to the million of questions I had because I didn't personally know anyone with experience in producing merchandise, especially in this kind of space. I remember going to a coffee shop in late January with a pen and paper, blank google doc open, and I just started making a list of every single question I had, a rough outline of what I wanted to accomplish, how much money I had available to put into this, a timeline of when I wanted to complete each step, all the permits and licenses required, and went from there! Staying organized and having all of my information and research in one place helped me stay on track. I still have so many questions, but am just learning along the way.

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Thank you Jennifer & Bear for your time and energy! I know I learned a ton from your interview whether that was about yourself and how you launched Bear’s merchandise line or what to do when I start my own! Are you interested in being featured on LOTP? Drop us a line below and let us know! Can’t wait to hear from you.

xo, Nikki

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One woman's success does not detract from your own...if anything it inspires others to start living the life they always imagined!

Rounding out my final female founder interview series is Lea Mayer. Lea (pronounced Leah not Lee hah!), is the creator, owner, designer, customer service rep, and production line for Lulu and Lea.  She has a degree in Textile design and a background working in apparel design. 

When I first starter Pax’s account I was asked to be in my first collaborative giveaway and I was invited by Lea! I had no idea what I was doing and kept ask her questions about what to do and if I was doing everything right. She was always so sweet to answer and it ended up being a great experience for everyone!

When starting new things it can be really overwhelming because there is just so much information out there and things to do. It’s such a joy to be able to have such a strong community of like minded people! In our interview Lea mentions that just diving in is really the solution to the overwhelm and that overthinking can delay one from living their most fulfilling life! Thank you so much Lea for your time - it was such a blast to learn more about Lulu and Lea!

Make sure you follow @shopluluandlea and give your pup a beautiful gift!

Please tell us a bit about your background both personally and professionally.

I have lived in the Philadelphia area most of my life.  I grew up outside of the city in Southern NJ.  Growing up I always had a passion to be in the design world.  As a little girl I would watch HGTV and always thought I would be an interior designer.  I later really learned to love fashion design as well.  When looking at colleges, design programs were my focus.  I landed at Philadelphia University (now Jefferson University) in their Interior Design program.  The first year was whirl wind of architecture classes and as much as I found it interesting and certainly challenging, it didn't feel like what I really had a passion for.  I switched to textile design and fell in love.  I absolutely loved not only the design aspect but the technical as well.  After graduating I worked as a CAD designer for Bed Bath and Beyond, then moved to their subsidiary Harbor Linen as their first in house designer working on contract custom bedding and drapery.  I really enjoyed it but again didn't feel a strong passion for it.  That lead me back to fashion to try to find a career I could love.  I worked for a well known apparel brand in Philadelphia working in their design department.  It felt like I landed the dream job and I was so excited to dive in.  After three years of giving that job literally everything I could possibly put into, and admittedly letting it affect me in ways I won't get into I decided it was time for a serious change.  I left without a plan but knowing I really needed a positive change and inspiring work environment.  At the time I had an instagram for Lulu, my puppy, and loved the community that I had never expected to find there.  I also could never find accessories for her that were my taste or quality that blew me away so I decided with my new found freedom to start Lulu and Lea based off this idea.

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How did you get your idea or concept for the brand?

Just as above in my background it just felt like a void in the market.  I am willing to pay a higher than average price point to get high quality well designed products for nearly anything so why not dog accessories!  I really wanted to create something special that no one else was doing.

Tell us more about your brand and what you do!

I have taken my background in textile design and really made my knowledge and love of textiles what makes my brand special.  Lulu and Lea products are always made of high quality fabrics that are sometimes a little unexpected, like when I did velvet or our new eyelet or embroidered styles for spring.  I really like to take really special fabrics and allow them to be what elevates my fairly simple designs.

Looking back would you do any thing different?

Hmmm!  I don't know I'd do anything different.  I am a firm believer in everything happens for a reason and I think although the path has not been easy I have learned so much about the business, and myself, along the way.


What is your favorite thing about being an entrepreneur?

I love the creative freedom and the ability to take risks.  Designing for corporate companies always felt restrictive to me.  There was always someone there to tell you that it wasn't good enough, a good design, idea, etc.  With being an entrepreneur I love having the freedom to try.  The person saying no may have been right but I think there is something really valuable about learning for yourself.

Share your favorite moment or moments while growing your business.

Oh gosh, that's hard because I've had many!  One, I find it so rewarding as I grow and continue to succeed, especially when so many people in the beginning couldn't see my vision.  Second, and more importantly, I have to go back to the connections I've made.  Instagram is where I built my business from and the people I have made connections with there is invaluable.  People, most people, are so wonderful and want to support you and help build your dream.  I love when a customer tags me and they are just in love with the styles they've just received.  Thats the best moment.

What are some of the challenges of being an entrepreneur?

I think balance.  Balancing life and owning a business can be a struggle... Especially a very small business, my staff is myself and I just hired a part time assistant.  So it can be hard to put down the work and separate that from my personal life.  Especially in a world where everyone is used to Amazon prime and such immediacy.  It feels like you need to be present 100% of the time.

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Advice for other entrepreneurs or those looking to get started?

Just dive in!  I think we can be our own worse enemies and the more you sit around and think about what you want to create the less likely you are to just do it.  Diving in can be scary but you learn so much along the way.

Is there anything else you'd like for us to know?

As I'm filling this out its International Women's Day and I just think women need to support each other more! It's easy to feel competitive and protective of your work but I think everyone has something valuable to bring to the table. I heard recently, and I cannot remember where, that one women's success does not detract from your own and that really resinated with me.

Lea is absolutely right! One woman’s success does not detract from your own abilities. It can be challenging to start a new project when social media promotes so much comparison. But, there is room for all of us at the top & I’d love to have you contribute to leader of the pax! Fill out a form below so we can get started!

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How surrounding yourself with like-minded people can boost your confidence!

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Imagine my absolute delight in getting to interview Christina Conlon. Christina is the upbeat, joyful gal behind the creation of DailyBarker. When she’s not pouring her heart into this community, you can find her traveling with her entrepreneur husband, training their new Golden Retriever puppy Nash, or having coffee with friends. Christina currently lives in Nashville, TN with her husband and pup.

It was such an honor collaborating with Christina. Not only did I get to virtually meet the sweetest girl I also pushed myself outside my comfort zone. I was intimidated by her account since she has such a massive following that I was a bit anxious and concerned she would’t be interested. (Don’t worry- I’m working currently on this worthiness problem). Christina inspired me because she was doing a lot of the things I was also passionate about. Things like cultivating community, educating her followers, and sharing information based of her interests.

I decided oh, what the heck and wrote her anyways. I wrote her a direct message explaining who I was and that I’d love to interview her for my female founder interview series. Surprise! She wrote me back and she sent me the most energetic email to follow up - I could feel her gregarious warmth through her words. We instantly became little pen pals and began chatting about more than just dogs.

Through the course of our email chain Christina shared with me about several tools and resources she uses to stay organized as an entrepreneur- things like Evernote (which I’m currently writing in) and Linktree for the Instagram bio link which allows you to showcase multiple links or blogs. What a blessing it is to have another gal in this space to talk with!

So, what’s the lesson here? Stop viewing people on a similar path as you as your competition. They are ON YOUR TEAM! Connecting with another female entrepreneur can actually boost your confidence. With someone else doing something similar you can learn from them and WITH them! How else do you get better and gain confidence? THROUGH LEARNING! There is enough room for ALL OF US to do what we love. I am so grateful to continue meeting such passionate, intelligent, hard working, beautiful, kind, and giving women. Real women. Such an honor. On to the interview shall we?

What is your business name?

DailyBarker

Please provide your social media handles below (Instagram, Facebook, Twitter, LinkedIn, etc).

Instagram (@dailybarker), Facebook (@thedailybarker), Twitter (@thedailybarker), Pinterest (@dailybarker)

Tell us a bit about your background both personally and professionally.

I am originally from Indianapolis, IN, I met my entrepreneur husband right when I graduated college and my whole world changed. Not only because I met him and fell in love, but I also met Beau ("his" turned "our" Golden Retriever). I've always been a HUGE fan of pups, but meeting Beau changed my heart in the best ways.

Before we got married, we moved to San Diego, CA and are now settling into our new home in Nashville, TN with our Golden puppy, Nash. We live a pretty crazy life (we both run our own businesses) but I'm so grateful for it!

How did you get your idea or concept for the brand?

When my husband and I unexpectedly lost our Golden Retriever, Beau, at the end of 2015, our hearts were beyond shattered. Beau was our best friend and he did everything with us. I’d find myself scrolling Instagram, seeing the sweetest pups, and some how, that gave me peace. That’s when I decided to start the DailyBarker Instagram account. It warmed my heart knowing that just one post every day on DailyBarker could help bring joy to others in similar situations — or even others who just loved seeing cute pups each day on their Instagram feeds.

Tell us more about your brand and what you do!

DailyBarker has become a collaborative community on Instagram and through our blog (dailybarker.com). On our Instagram channel (@dailybarker), I feature one photo daily from an account that has either submitted their photo or that I personally found on Instagram. Our submissions have grown significantly through the years and it has been so exciting to watch how excited the community gets when they see their photo as our daily featured photo.

For the DailyBarker blog, we have just about 40 contributors that come together to share their creative passions. Our contributors are from the US, Canada, UK, and Australia! I work with each contributor throughout the year to brainstorm blog content ideas, schedule out our yearly calendar (which is constantly being tweaked), and once the blog is live, promote it across the DailyBarker social channels.

When I started thinking about a blog, I knew it couldn't be "The Christina Show" - I'll be the first person to admit, my life is not that exciting, nor do I know everything (who does!). I thought the best option for this blog would be to create a collaborative space, where people from all walks of life could come together, share their passions and love for dogs, and encourage each other. After all, that's what the Instagram channel is - so collaboration just felt right.

Working with our contributors has been hands down, the most special part of this journey. I had wanted to start the blog for about a year, but I had no idea the great relationships I'd get from actually doing it. I ADORE (and that's no exaggeration) every single person I get to work with and am so grateful for their contributions to the community - but mostly their friendships. I just love them all.

Looking back would you do any thing different?

Yes and no! For the first 2 1/2 years of DailyBarker's existence, no one know who I was! Meaning, the community didn't know who the "person" was behind the account - that is until we launched the blog in June 2018. Looking back, I wish I would have put a "face" to the brand sooner. I'd tell my friends randomly about DailyBarker and they wouldn't believe me. So I'd have to log onto our account to "prove it". I'm sitting here laughing at all the weird looks they gave me when I'd show them.

As for the growth of DailyBarker, I've never pushed for more than I can take on and I am proud of that. It's easy to bite off more than you can chew and grow too big, too fast. I never wanted that. When DailyBarker started, it was from such a sweet place of joy, I never wanted it to turn into a stressful "to do" on my list. Until June, I was the only person who did anything with the account. Now of course, we have our contributors and a good friend of mine who tackles our blog editing and scheduling.

What is your favorite thing about being an entrepreneur?

Getting to meet and work with so many amazing people!

Share your favorite moment or moments while growing your business.

My favorite moment was the day we launched the blog - but for a few reasons! When I started DailyBarker, it was when we lost our Golden Beau. From the day Beau passed away, it took my husband and I 2 1/2 years to open our hearts and home to a new puppy. The day the DailyBarker blog launched was the same day we brought our new puppy Nash home. I wish I could say that timing was planned, but it wasn't. I felt like it was such a sweet "full circle" moment. (Looking back, I do not recommend bringing home an 8 week old puppy the day you launch something this big, but by the grace of the good Lord, I made it through, haha!)

What are some of the challenges of being an entrepreneur?

Being an entrepreneur, you have to figure out everything on your own. I definitely annoy my poor husband when I ask him questions, but it's how I learn (by asking). I'm so grateful I have him to ask though! Even though I'm sure he wishes I would Google more things. ;)

Being an entrepreneur, you experience the highest of highs and the lowest of lows. One day, you'll feel like you're getting it all right, the next day (or even that afternoon), you'll feel like everything is failing. That's normal. ;) This is why it's important to be surrounded by others in the same boat as you!

Advice for other entrepreneurs or those looking to get started?

Don't be afraid to be awkward or fail (because you will in some way and GUESS WHAT, life goes on!), surround yourself with other like-minded individuals (don't walk the entrepreneur road alone, because it can be lonely), create a daily schedule for yourself and do the best you can to stick to it, don't be afraid to push yourself out of your comfort zone, make friends in your niche, have fun and take time for yourself every. single. day.

How do you advertise your brand?

All our growth has been organic! I haven't done any advertising for DailyBarker! Of course, that will eventually change, but I'm so proud of how far the community has come on it's own!

How can clients reach you/Collaborate with you?

You can follow DailyBarker on Instagram (@dailybarker) and send me a DM! I check every single one or you can send an email to hello@dailybarker.com.


Something about Christina’s interview catch your eye? Have questions about starting to grow your Instagram or becoming a content curator? Make sure to join our tribe for updates, news, coaching & more!

How being a dog mom inspired a business idea for Ripley+Rue founder Jeannie North

What if I could tell you that you could start a business from literally anything? What if I could tell you that there is really only one ingredient to making that business successful? Would you believe me? That’s exactly what Jeannie North did. All she did was follow her passion of making accessories & apparel for her dogs and now she’s an unstoppable force producing clothing for both dogs and humans!

I feel very grateful to have the opportunity to interview such incredible female founders…these founders aren’t just bad ass women, they are passionate, kind, generous, forward thinking innovators, and most of all creators of community!

Over the next few weeks I will be highlighting several female founders who share insight on their success, their struggles in balancing a one man show, and what they would tell future business owners.

When you begin the journey of being an entrepreneur, it’s definitely a bit daunting and a lot of living in the grey. It takes guts and trust! Growing a business is a wild ride! This week LOTP interviews Jeannie North, owner of Ripley + Rue.

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Jeannie is also the founder of International Doodle Dog Day which began in 2016! On this special day, doodle dogs and their parents go to a meet up specifically made for doodles! This year it will take place on Saturday, May 4th. The first year had about 10 major cities celebrating and this year they have have over 40 major cities wanting to be involved from around the world!! To find out if there is a romp in your city or to create your own you can visit https://www.internationaldoodledogday.com/. Make sure to tag #internationaldoodledogday @internationaldoodledogday on May 4th to get featured on their page!

I absolutely LOVE her collections and have purchased several bandanas both customized and standard from her. She has also made my family custom @paxthedood hats. Is there anything this girl can’t do?!

ENJOY JEANNIE’S INTERVIEW BELOW AND MAKE SURE TO CHECK HER OUT AT @RIPLEYANDRUE ON INSTAGRAM!

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Tell us a bit about your background both personally and professionally.

I'm Jeannie, designer + girl boss + stay-at-home dog mom. Dogs + design are my true passion. I’m an Omaha native, but spent most of my 20’s in the SF Bay Area. After graduating college, I began my career in marketing and design, then a couple years later went back to school for web development to improve my skill set and start a new career as co-owner of a design and web agency with my husband when we moved to Omaha. After only 5 months of launching Ripley + Rue on Etsy in 2016, I stopped taking clients in my design biz and went full time on this new venture and hired an extra hand to help me sew, then expanded to human apparel and my own .com website! Since then, I haven’t looked back and know this is where so many years of searching lead me to right where I was supposed to be.  I’m goofy and weird (and proud). You can usually find me working in my slippers and listening to podcasts or dancing around to music in my shop...and talking to my dogs (I mean who else am I supposed to talk to all day 😜)

How did you get your idea or concept for the brand?

Ripley + Rue are my two doodles! I started making accessories for them, and they are my inspiration.

Tell us more about your brand and what you do!

Ripley + Rue is more than just a job for me, it’s my true passion. We are a dog accessories boutique that creates adorable and witty dog bandanas as well as human apparel for obsessed dog parents. All products are original designs handcrafted in the U.S. by the R + R team. We currently ship hundreds of products to pups around the world and we also are now carried in several stores across the US and CAN.

Looking back would you do anything different?

I think I would tell myself to work a little less, and enjoy life a little more. It took me 3 years of owning this business to have a work-life balance.

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What is your favorite thing about being an entrepreneur?

Freedom - to make what I want to make and see other's enjoy it. Knowing I make people and dogs happy with each bandana or product they wear.

Share your favorite moment or moments while growing your business.

So many!! Being featured on Buzzfeed, adding a really big client to our list (can't say who yet), and being featured in our local Chamber's video promos for Omaha. I'm so grateful for all the success and growth opportunities I've had.

What are some of the challenges of being an entrepreneur?

Self-doubt is a major one. Overworking yourself or burnout. I'm a chronic work-aholic and it becomes an issue for my personal life as well. Succeeding is an addiction to me. Worrying about competition. Just take one day at a time and know that you are only capable of so much.

Advice for other entrepreneurs or those looking to get started?

Be passionate about what you are doing, and you will succeed. Be unique, and let your brand be an extension of yourself! Show up! Show yourself in your brand and let people know you and trust you and see what you are all about.

How do you advertise your brand?

Instagram is probably my most prominent. But some facebook as well and email marketing.

How can clients reach you/collaborate with you?

They can email me at jeannie@ripleyandrue.com!

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When you read interviews like this does it make your heart skip a beat? Are you ready to take your dreams of being a business owner more seriously and learn more?

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